Outline some of the ways in which the quantitative/qualitative contrast may not be as hard and fast as is often supposed.
2. How has statistics been used to bestow credibility upon management and business research?
3. How feasible is it for researchers to analyze qualitative data collected by another researcher?Explain why the selection of distribution channels is essential to a successful marketing strategy. Provide an example of a well-known company’s distribution channels and defend their choices.