How A Particular Approach To Pricing Is Dependent On Other Elements Of Marketing Strategy

Thursday December 23, 2021

How a particular approach to pricing is dependent on other elements of marketing strategy? Enumerate a scenario each for selecting any two of the following pricing methods. For each of the scenarios mention the objective behind such type of pricing strategy and also the conditions where such type of pricing is justified.
Competitor pricing
Perceived value pricing
Mark-up pricing


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